May 24 2007

First Things First: WordPress Pre-Launch Checklist

So you’ve graduated to the big leagues, registered your own domain name and installed a fresh copy of WordPress. Now what? First things first: before you get to blogging, make sure you follow a few simple steps.

Change the default WordPress theme.

The default Kubrick theme is cool, but long overdue for a makeover. Check out Smashing Magazine’s list of 83 beautiful WordPress themes including 10 more here.

Update your permalinks.

Create user/search-engine friendly URL’s for your permalinks and archives. This can improve the aesthetics, usability, and forward-compatibility of your links.

Ditch the WYSIWYG editor.

Sorry, but what you see is not always what you get. Ditch the WYSIWYG editor altogether by visiting your profile and personal options. Uncheck “Use the visual editor when writing” and apply the changes.

Change the Date and Time options.

More than likely, UTC time is not your time. Adjust your timezone offset (-7 for Pacific Time) and specify which day of the week the calendar should start on. Date and time adjustments can be located under “General Options”.

Activate Askimet or related SPAM plugin.

Protect your blog. Activate the bundled Askimet plugin using your Wordress API key. Don’t have one yet? Signup for a WordPress.com account and they will email you an API key.

Update your Ping list.

The default WordPress ping service does not ping all the site update services you need to syndicate your blog and get it spidered. Daily Blog Tips also recommends the following list of blog pinging services.

Check your page titles.

Repeat after me. Post title before blog title… post title before blog title. Better yet, just get the SEO Title Tag plugin by Netconcepts and be done with it.

Check your META tags.

Although META tags won’t make or break your blog, the Head Meta Description plugin by Kaf Oseo provides an automatic meta description tag for your blog. With any luck, this may help you avoid supplemental hell.

Bust out a sitemap.

Create a XML-Sitemap compliant sitemap of your WordPress blog so that search engines can more intelligently crawl your site.

Fix your feeds.

Prop your syndication feed links on a pedestal by placing them above the fold and make sure the “Full text” option is selected under “Reading Options”. Also, be sure to redirect them to your FeedBurner feed so you can track every possible subscriber.

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19 Comments on this post

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  1. Reader Tips: 27 May 2007 wrote:

    [...] Wordpress Pre-Launch Checklist: a simple checklist of things that you should perform before launching your Wordpress blog. Daniel on May 27, 2007 | Filed Under Reader Tips  [...]

    May 27th, 2007 at 5:50 am
  2.   links for 2007-05-27 by SridhaReena wrote:

    [...] First Things First: WordPress Pre-Launch Checklist — Seldom Static So you’ve graduated to the big leagues, registered your own domain name and installed a fresh copy of WordPress. Now what? First things first: before you get to blogging, make sure you follow a few simple steps. (tags: blogging wordpress)                [...]

    May 27th, 2007 at 4:18 pm
  3. La salvación cuando uno no sabe que hacer… » Links 27/05/07 wrote:

    [...] Check list - - Adoro las checklist… son esas cosas que me hacen ingeniera a más no poder. Hacer tics y [...]

    May 29th, 2007 at 2:57 am
  4. Toile-filante » L wrote:

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    June 2nd, 2007 at 6:10 am
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    [...] despre iconiţe, butoane şi template-uri- 10 lucruri de verificat înainte să lansezi un sit- Lucruri de verificat înainte să lansezi un blog cu WordPress- 5 rapoarte de la Google Analytics utile bloggerilor- 20 de servicii ce oferă email temporar [...]

    June 3rd, 2007 at 9:25 am
  6. Income.com Blog » Blog Archive » Calling All SEO Super Geeks! wrote:

    [...] know I had all that stuff in the works but had been too lazy to add it yet. Aaron has a great pre-launch checklist for WordPress blogs that has some great tips for things you should do if using WP for your [...]

    June 12th, 2007 at 5:46 pm
  7. Affiliate Monkeys » Blog Archive » The Internet Marketing Gurus are off on Holiday - (with your money!) wrote:

    [...] another note here’s an interesting link to a Post Wordpress installation check list. i.e all the things you should change once you’ve [...]

    June 18th, 2007 at 4:28 am
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    March 7th, 2008 at 6:13 am
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    March 9th, 2008 at 6:07 am
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  1. Vijay said:

    Thanks I only had 4 of these ideas implemented. I am fixing the rest of them right away.

    Vijay

    June 13th, 2007 at 5:42 am
  2. n1ce said:
    September 23rd, 2007 at 5:35 am
  3. Idetrorce said:

    very interesting, but I don’t agree with you
    Idetrorce

    December 15th, 2007 at 2:59 pm
  4. Maximus said:

    I would like to see a continuation of the topic

    December 20th, 2007 at 12:04 am
  5. SEO Training said:

    Last step, join Stumbleupon if you’re not already a member and also find some blogging forums in your niche or location to get support and advice. Thanks for an excellent post.

    September 7th, 2008 at 3:16 am

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